A survey done by Pew Research Center has found that approximately 35 percent of adults in the US are using Instagram, which is up about 7 percent from 2016. Other research has just proven what a majority of people are already know, that Snapchat, Twitter, and Instagram are more commonly used with the younger generation, specifically 18 to 24 year olds. YouTube is again the most used online platform with approximately 73 percent of US adults and about 94 percent of those adults being 18 to 24 years of age. This means that basically all college aged adults are watching videos consistently on YouTube.
Along with that, Facebook keeps its spot as the most popular social media platform for all adults except the ages 65 and older. The amount of users has ground since Pew initially started their surgery in 2012 but it has not changed since 2016 from 68 percent. The amount of daily users has stayed steady by dropping about 2 percent from the survey taken last year to 74 percent.
The social media platform, Twitter, has shown a bit of improvement with about 24 percent of adults in the U.S. now using the service, which is up 3 percent compared to the numbers taken in 2016.
The average American that took this survey uses about 3 of the 8 social media platforms that was asked on this survey; YouTube, Twitter, WhatsApp, Facebook, Snapchat, LinkedIn, Pinterest, and Instagram.
Twitter, Instagram, and Snapchat users usually do not pay the apps much attention once they are in their mid-late 20s, which is specifically true for user of Snapchat. About 78 percent of adults that are 18 to 24 years old are Snapchat users, that number drops down to about 54 percent when they reach the age of 25 to 29.
Social media is a way for people to connect with the internet wold and many users use multiple platforms to be able to do this. About 3 percent of all surveyors had say that they trust the information that they find on these specified platforms.